Increase the volume on your marketing.

Advertising has changed. Take your approach to the next level with our strategic approaches.

Display Advertising

Advertising isn’t what it used to be. Then again, neither is marketing. Gone are the days when mailers, cold calls, splashy TV commercials, and other disruptive measures were the only ways to connect with audiences.

Today, advertising needs to be sleeker and smarter. Whether you’re targeting audiences on Facebook, leveraging AdWords during specific times of the day, or promoting a launch with print collateral and social initiatives, your advertising needs to be in the right place at the right time – and it needs to work.

Our team specializes in delivering paid ad campaigns using programmatic display and mobile advertising. We can help you get found whether your customers are searching your general service area, your competitors, or any range of related products or services. Once a customer has started down the path to purchase, we can keep your brand upfront through effective ad retargeting too.

Our strategists will take a deep dive into your advertising. Using targeted, analytics-based approaches, our advertising will convert customers and reach key audiences where they are.

Location-Based Advertising

We know that your business is dynamic – a one-size-fits-all advertising approach just doesn’t make sense. Anyone can toss some money behind a social post, cross their fingers, and call it a day. Two million businesses advertise on Facebook. If you’re not being strategic about your ad spends, you’ll struggle to stand out from your competition – and you’ll miss out on valuable conversion opportunities.

With our unique approaches, we help set your business up for success in the advertising world, from print to online and beyond. Our team of experts takes care to craft and direct custom messages to specific audiences at the right times.

Madison Taylor Marketing can help you define and get in front of your audience using geographic targeting techiniques including geo fencing and geo retargeting. At the end of the day, targeting the right audience in the right place with great content gets results.

We’re here to help you grow your business strategically.

How We Do It

We take your advertising and elevate it to the next level. Whatever your objectives, we’ll craft a unique strategy leveraging ad spends, dark posts, A/B testing, targeted techniques, promotional campaigns, and more.

Our team of experts works tirelessly to stay on top of best practices and trends in the digital space to make sure you’re spending your money on strategies that work. Audiences shift, buyer personas require modification, and objectives change based on your business’s goals. We take all of that into account as we build out comprehensive strategies to boost your business’s digital presence.

We inject true strategy into all of our advertising initiatives. We pour jet fuel on well-performing content, we create opportunities for engagement, and we reach the right people at the right time.

Through it all, we actively monitor and analyze your advertising campaigns and present our findings and recommendations to you.

What It Means To You

Algorithms will continue to change and SEO will get trickier and more nuanced. The digital world is crowded with brands shouting for attention, and it can be easy to get lost in that crowd. By advertising strategically, you’ll give your brand a megaphone.

When it gets difficult to increase organic reach or page likes, advertising can be the boost your business needs to edge out the competition. If you’re elbowing your way into an already crowded market, AdWords can help move the needle in your favor. And if you’re promoting a critical event for your business, the right advertising strategy can make all the difference.

By spending strategically, your business will see returns that ultimately bring in more revenue. Grow your circles, spread the word, and rise above the noise with a robust, comprehensive marketing strategy. We’ll pull with you to bring in the leads.

Suggested Resources

Please, don’t jump off the deep end with your advertising spend. Chances are, you could be gaining similar momentum at a fraction of the cost. Check out the resources below, your stockholders will thank us later.