Custom website design, development, and management for every company and brand.
Custom Website Design, Development, & Optimization
It takes 2.6 seconds for a user’s eyes to land on the area of a website that most influences their first impression. We offer custom website design and development as well as continual website optimization that will take into account your unique business needs and goals, incorporating real-time user data and the importance of UI and UX to create the perfect web presence for your company and your brand.
A website shouldn’t be viewed as a one-off project, but instead as an ongoing effort. After conducting a full audit of your existing website, including the user interface, user experience, and usage data from your existing visitors, we’ll determine which components are working and which ones aren’t.
We’ll start with inbound optimization, developing your on-page SEO, page titles, and sitemap to maximize organic traffic from potential customers. We’ll also optimize your user journey so that website visitors can find the information they need as easily and painlessly as possible. Finally, we’ll take a close look at your conversion paths, streamlining the flow of your site to seamlessly lead visitors down the funnel toward a purchase.
SEARCH ENGINE OPTIMIZATION
All search engine optimization starts with research and strategy. We’ll examine your website traffic, your industry, and your competitors to determine which keywords and phrases are most valuable to your organization. From there, we can compare the most heavily trafficked keywords with the difficulty of gaining attention in any of those keywords, finding the most efficient middle ground for your particular customer base.
From there we’ll complete on-page SEO within main site pages extending to content marketing like blog articles and landing pages. Finally, we’ll maximize the technical SEO of your site. Page loading speed, adaptive design for mobile devices, dead links, duplicate content, structured data, and other behind-the-scenes components of your site can make a huge difference to whether search engines list you highly on their results page or not.
WEBSITE DESIGN & DEVELOPMENT
One of the most important aspects of any website is the user experience and user interface (UI/UX). We’ll work to develop a uniquely optimized user journey for your organization with top-of-the-line graphic design and copywriting to reflect your unique brand voice and values.
We never use templates or out-of-the-box design, instead, we develop websites using a custom-built, proprietary back-end interface that works within WordPress to maximize site speed as well as future management and marketing efforts.
Once a website is launched, we offer ongoing support and maintenance. We can even incorporate growth-driven design, updating your website’s design and functionality on a constant basis in response to usage data and feedback from your visitors.
Results is not a buzzword at Madison Taylor Marketing. It’s simply what all of our efforts set forth to achieve. Otherwise, what’s the point? The return on marketing investment illustrated in our case studies isn’t hype; our bottom line is to improve your bottom line.CASE STUDIES
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Reach out to schedule an in-person visit, video conference, or an old-fashioned phone call. No matter where in the world you are, our partnerships always feel local. Tell us what you’re looking to accomplish and let’s get started.
Pillars of Marketing
Want to know everything there is to know about a particular marketing subject? Our pillar pages explain the ins and outs of marketing strategy, concepts, and execution. Everything we know in one tidy package.
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