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Case Studies
Website Development Case Study
Explore the transformative impact of a meticulously designed website for a national multifamily investments group. Aligned with their brand identity and business goals, it enhances user experience and solidifies industry leadership.
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Branding Case Study
Unveil the transformative power of strategic branding. Let us guide your journey, from immersive workshops to cohesive visual and verbal elements, revitalizes brand identities.
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Consumer Product
Discover how a timeless brand underwent a digital makeover, revitalizing its essence and captivating new audiences. Uncover the secrets behind a strategic brand realignment.
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Advertising Case Study
Effective social media strategies, paired with precise tracking and testing, drive impressive results, boosting client engagement and reducing the costs-per click.
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B2B Case Study
Strategic alignment between sales and marketing, coupled with a comprehensive marketing approach, delivered a 300% increase in ROI.
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Brewery Case Study
By embracing integrated marketing, this brewery orchestrated a taproom revival that not only drew more patrons through its doors but also sent sales soaring to new heights.
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Cannabis Case Study
In the tightly regulated cannabis industry, creative marketing strategies are vital for producing results. Our innovative approach significantly boosted conversions, highlighting the industry’s ability to thrive.
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Demand Generation Case Study
With the help of Madison Taylor Marketing, Xpress Technologies gained millions of dollars in revenue from new customers, along with a significant increase in app downloads and website sessions.
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Education Case Study
We helped our university client connect with nontraditional students through integrated digital marketing increasing engagement by 278%.
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Finance Case Study
A strategic brand revamp allowed them to stand out in a saturated market, resulting in a substantial boost in sales close rates.
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Articles
The Post-Holiday Marketing Sweet Spot: Why January is the New Black Friday
The holiday shopping and campaign season is famously intense, with consumers and brands alike gearing up for Black Friday and […]
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Reevaluating Holiday Marketing: Why Off-Peak Campaigns Might Be Your Best Bet
With the holiday season approaching, many businesses are ready to invest heavily in traditional peak-season marketing. However, focusing exclusively on […]
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How to Create a Website That Sells
A company’s website can make or break a sale. It’s often where potential customers land after seeing a social media […]
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Optimizing Your Website for Google Ads: Boost Conversions and Improve Performance
Consumers can make decisions in just a third of a second, meaning brands have only seconds to grab attention and […]
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Turning a Lead into an MQL is More Difficult Than Ever
With significant changes in consumer behavior and increased competition across industries, converting a lead into a marketing-qualified lead (MQL) has […]
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Lead Generation vs. Pipeline Marketing: Understanding the Differences
In an ideal world, every lead would convert into a customer. However, unqualified leads drop off at each stage of […]
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Mastering the Buyer’s Journey: Lead Generation Tips and Tricks
Effective lead generation is rooted in a deep understanding of the buyer’s journey. By strategically mapping each stage—from the initial […]
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Why You Aren’t Getting Any Leads
Effective lead generation is essential for any company aiming to drive growth and sustain long-term success. Whether you’re focused on […]
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